Background: Jacques coaches select league baseball in the DFW area. He also gives private lessons to athletes of all ages.

Problem: Jacques needed an impactful way to expand his clientele and reach clients outside of the team that he currently coaches and gives lessons to. New clients come to him word of mouth only.

Solution: I wrote the entirety of Jacques’ website using a motivational, go-getter voice and appealing to parents’ simple desire for their athletes to progress. Jacques expressed that many parents appreciate the specifics and like to knowledge of the game, so I made sure to include plenty of these specifics on each page.